Currently Studying

Written By Apple User

I’m currently studying Business Administration at Canterbury Christ Church University, where I focus on understanding how businesses operate, grow, and adapt in real-world environments.

My studies cover a mix of core business areas, including:

  • Marketing & Consumer Behaviour, analysing how and why people make purchasing decisions, and how businesses position themselves to influence those choices

  • Business Strategy: learning how organisations plan, compete, and scale in different markets

  • Economics: involves understanding supply and demand, pricing strategies, and market dynamics

  • Organisational Structures: exploring how companies are structured and how leadership impacts performance

  • Contemporary Business Issues: Examining modern challenges such as sustainability, technology, and global competition

At university, I work on a range of reports, case studies, and practical assignments, applying these concepts to real-world businesses and scenarios. This includes analysing companies, building strategies, and evaluating how different business models perform.

I also develop key skills such as:

  • Critical thinking and problem-solving

  • Research and data analysis

  • Professional report writing

  • Presenting ideas clearly and effectively

For me, university isn’t just about learning theory—it’s about understanding how those ideas translate into real business situations and decision-making.

 

Current Projects

Right now, I’m focused on building, experimenting, and learning through real work—not just theory.

Sales & Customer Experience

I work in customer-facing sales roles, where I focus on understanding people and improving how value is communicated.

This involves:

  • Building strong customer relationships

  • Identifying needs and matching the right solutions

  • Improving conversion through communication and trust

It’s where I develop real-world business skills every day.

Apple User